This collaboration marks a significant milestone enabling, as it does, customers to receive SIM cards at their doorstep in a minimal 10 minutes at a nominal convenience fee of ₹49. Post the delivery of the SIM card, customers can activate the number using a simple activation process through Aadhaar-based KYC authentication. Customers will have the option to choose from both postpaid and prepaid plans or trigger an MNP for porting into the Airtel network. To streamline the process, customers can access the online link and view the activation video for a seamless activation experience.

Additionally, for all such activations, All Airtel customers have the option to access the help center through the Airtel Thanks App for any assistance they may need. New customers can contact support by calling 9810012345 if they require help. Post-delivery of the SIM card, it will be mandatory for customers to activate the SIM within a 15-day window to ensure a smooth and hassle-free transition.

Commenting on the partnership, Siddharth Sharma, CEO – Connected Homes and Director of Marketing, Bharti Airtel said; “Simplifying customer lives is central to everything we do at Airtel. Today we are thrilled to partner with Blinkit for 10-minute SIM card delivery to customers’ homes across 16 cities and in due course of time we plan to expand this partnership to additional cities.”

Albinder Dhindsa, Founder and CEO of Blinkit, said, “To save customers time and hassle, we’ve collaborated with Airtel to deliver SIM cards directly to customers in select cities, with delivery in just 10 minutes. Blinkit takes care of the delivery, while Airtel makes it easy for customers to complete self-KYC, activate their SIM, and choose between prepaid or postpaid plans. Customers can also opt for number portability, all at their convenience.”

In the initial phase of this launch, the SIM delivery service will be available across 16 major cities, including metropolises such as Bengaluru, Surat, Chennai, Delhi, Gurgaon, Faridabad, Sonipat, Bhopal, Indore, Mumbai, Pune, Lucknow, Jaipur, Kolkata, Ahmedabad, and Hyderabad.

Customers buying the Galaxy S24 series on Blinkit can avail an instant cashback of INR 5000 if the purchase is done through HDFC Bank credit card.

The tie-up with Blinkit will help Samsung cater to the huge demand for its flagship S24 series in India. Samsung has secured record pre-bookings for Galaxy S24 series, making it the most successful S series ever. More than 250,000 customers in India pre-booked a Galaxy S24 smartphone in just three days since January 18.

The ’Made in India’ Galaxy S24 Ultra, Galaxy S24+ and Galaxy S24 smartphones come with Live Translate, Interpreter, Chat Assist, Note Assist and Transcript Assist features. AI built into Samsung Keyboard can also translate messages in real-time in 13 languages, including Hindi. In the car, Android Auto will automatically summarize incoming messages and suggest relevant replies and actions.

Galaxy S24 comes with gesture-driven ‘Circle to Search feature’. Users can circle, highlight, scribble on, or tap anything on Galaxy S24’s screen to see helpful, high-quality search results. For certain searches, generative AI-powered overviews can provide helpful information and context pulled together from across the web.

Galaxy S24 series’ ProVisual Engine is a comprehensive suite of AI-powered tools that transform image capturing abilities and maximize creative freedom. The Quad Tele System on Galaxy S24 Ultra now comes with a new 5x optical zoom lens that works with the 50MP sensor to enable optical-quality performance at zoom levels from 2x, 3x, 5x to 10x.

The new Instant Slow-mo can generate additional frames based on movements to smoothly slow down action-packed moments for a more detailed look. Super HDR reveals lifelike previews before the shutter is ever pressed.

Galaxy S24 series continues Samsung’s commitment to extending the product lifecycle, offering seven generations of OS upgrades and seven years of security updates to help users reliably experience the optimized performance of their Galaxy devices for even longer.