Building on its existing expertise in financing electric vehicles, Shriram green finance will provide sharper focus and clarity to its sustainability efforts.

Shriram Green Finance, consolidates the green finance business with a vision to build a robust green finance portfolio through financing EVs, battery charging stations, renewable energy products and solutions, energy efficient machinery, etc. By leveraging its extensive customer base, particularly in semi-urban and rural areas, Shriram Finance has the potential to play a transformative role in green financing. The company has set a target to achieve an Asset Under Management (AUM) of ₹5,000 crores for this vertical over the next 3–4 years.

Shriram Green Finance will raise global and domestic funds which are focussed on green investments for onward lending to its constituency. Mr. Umesh Revankar, Executive Vice Chairman, Shriram Finance Limited, said,”The launch of Shriram Green Finance vertical is a milestone in Shriram Finance’s journey toward fostering sustainable and inclusive growth. As one of India’s leading financial institutions, we are deeply committed to environmental stewardship and our responsibility to empower stakeholders with sustainable financial solutions. This initiative is a testament to aligning our strategies with the global shift toward a greener economy and we are charting a course for long-term value creation that balances profitability with purpose.”

Mr. Y. S. Chakravarti, Managing Director and Chief Executive Officer, Shriram Finance Limited, said,”At Shriram Finance, we view sustainability as an essential driver of progress. The Green Finance vertical exemplifies our vision to build sustainable ecosystem that benefits all stakeholders. This initiative underscores our dedication to enabling customers and partners to thrive in a low-carbon economy.”

India’s electric vehicle (EV) sector is undergoing rapid expansion, driven by ambitious government policies, technological advancements, and growing environmental awareness. EV sales, charging infrastructure sector is growing rapidly as well with fast-charging and battery-swapping technologies being prioritized to enhance convenience.

While India’s energy efficient machinery segment is still at a very nascent stage, India’s renewable energy sector has experienced remarkable growth over the past decade driven by ambitious government initiatives and a growing focus on sustainability. All these present an opportunity for Shriram Finance.

Shriram Green Finance will initially focus on building the EV portfolio across India, with initial focus in Karnataka, Kerala, National Capital Region (NCR) and Maharashtra.Shriram Finance is actively engaging with OEMs manufacturing EVs to establish long-term partnerships, ensuring seamless and accessible vehicle financing solutions.

From glamorous masquerade balls to intimate gatherings or cozy evenings at home, Forevermark’s diamond jewellery celebrates your unique style and spirit. Each piece is more than an accessory—it’s a testament to Forevermark’s commitment to extraordinary craftsmanship and responsibly sourced diamonds, making it a symbol of life’s most cherished moments.

Discover the Perfect Collection for Every Celebration

• The Forevermark Millemoi Collection: Celebrate your personal journey with designs that embody grace, individuality, and meaning. Ideal for marking life’s milestones, each piece is a blend of rare beauty and purpose, making it the perfect way to ring in the New Year with significance and style.
• The Forevermark Avaanti Collection: For those who embrace bold glamour, this modern collection transitions effortlessly from day to night. Whether at chic New Year’s Eve parties or a brunch with friends, the Avaanti Collection ensures you shine with confidence and elegance.
• The Forevermark Icon Collection: Timeless and sophisticated, this collection elevates any moment, from romantic dinners to themed celebrations and shines even on formal work attire. These pieces are perfect to wear every day.

At Forevermark, every piece of diamond jewellery tells a story. Whether you’re commemorating a personal achievement, expressing love for someone special, or indulging in self-expression, Forevermark jewellery adds unmatched elegance and emotional depth to life’s precious moments.

This New Year, let your first celebration sparkle with Forevermark. Make every occasion memorable, and step into 2025 with grace, brilliance, and a touch of timeless elegance.

The newly launched initiatives aim to revolutionize cancer care by offering personalized, data-driven, and research-based treatments, emphasizing genomic approaches to improve patient outcomes. These programs represent a leap forward in ensuring accessible, cutting-edge cancer therapies while fostering collaborative research and streamlining patient data collection.

The Precision Oncology Clinics will focus on cancer care aligned with the genomic profile of the patient. Such treatment approaches are a departure from the commonly used treatment approaches in which cancer patients are treated uniformly based on the disease condition. Here the patient’s cancer therapy is customized,based upon the genomic mutations in the tumour usingprecise oncological approaches which in a way reduce the detrimental effects of treatment while enhancing efficiency.

The Aster Cancer Gridwill enable collaborative research, and multi-center clinical trials and standardize cancer care. In addition, it will aggregate data from all Aster Hospitals. The Aster Cancer Grid will actively seek partnerships with pharmaceutical companies, biotech firms, and research institutions to advance cancer research and development. The network’scollaboration with international research centres will facilitate the exchange of knowledge and best practices on a global scale and lead the way for joint funding applications, grant opportunities and funded research initiatives in cancer.

TheOnco Collect Software by Dr. Ramesh Nimmegadda Cancer Foundationwaslaunched at all Aster Hospitals in Bangalore andpromises to revolutionize oncology data management. It is a platform that standardizes practice management by placing all patient data in one location, creating a uniform databaseand providing outcome analysis thus ensuring evidence-based treatment by clinicians.

Dr. Azad Moopen, Founder & Chairman, Aster DM Healthcare, expressed, “By collaborating with world-renowned oncologists, researchers, research institutions, and leading pharma and biotech companies, we are accelerating the development and implementation of innovative therapies and interventions in cancer care. This collective effort aims to establish India as a global leader in cancer research and treatment through cutting-edge innovation and strategic partnerships. At the heart of this initiative is the Aster International Institute of Oncology, a state-of-the-art, multidisciplinary facility that meets international standards for cancer care. Aster has always been a first adopter of advanced technologies, consistently leading the way in integrating the latest medical advancements for the benefit of patients. The institute will play a pivotal role in operationalizing new technologies and methodologies, including the recently introduced Intra-Operative Electron Radiation Therapy at Aster Whitefield, Bangalore. Together, these advancements will offer comprehensive, world-class cancer care. Our vision is clear: to position India as a premier destination for effective and transformative cancer treatment.”

Dr. Somashekhar S. P, Global Director- Aster International Institute of Oncology, Chairman – Medical Advisor Board, Aster DM Healthcare, explained, “By integrating genetic profiling into cancer treatment, we are able to offer therapies that are both more effective and less toxic for patients. This is a crucial step forward in providing personalized care that truly addresses the unique nature of each patient’s cancer. The city and the country are in urgent need of this methodology. At the Aster International Institute of Oncology, we are able to treat the entire spectrum of cancer and offer a widerange of oncology-related services including radiation and electron therapy under the same roof. Also, robotic surgery at the Institute greatly intensifies accuracy and precision in cancer treatment. Aster offers a great opportunity for patients to seek advanced cancer treatment in the country itself”.

Dr. Zeba Moopen, Non-Executive Director, Aster DM Healthcare, commented, “The Aster Cancer Grid will optimize resource utilization, enhance patient recruitment for clinical trials, and promote seamless collaboration among oncologists across our network. With cancer cases rising at an alarming rate in India, the need for effective and timely interventions has never been more critical. This initiative will revolutionize cancer research and treatment by enabling data-driven insights, and using AI, we can analyse vast amounts of patient data to uncover patterns and predict outcomes more accurately. At Aster, we have always prioritized patient care, and through continuous innovation, we are leveraging AI and data collection to improve treatment precision, accelerate solutions, and ultimately deliver better outcomes, improving the quality of life for every patient we serve.”

Dr. C N Patil, HOD and Lead Consultant – Medical Oncology & Haemato-Oncology, Aster Whitefield Hospital, added,”Onco Collect is an advanced system that we will use to ensure precision treatment of patients by tracking their treatment outcomes in real time and modifying their treatment plans whenever necessary. India’s prowess is software and it is the ideal setting to drive health and cancer care in particular through software driven data analysis that would ensure greater automation and hence accuracy in understanding cancer dynamics. Software ensures reliability that may escape human intervention at times although a combination of both is the perfect strategy to guarantee against errors in treatment methodologies. The right balance will surely generate a successful outcome.”

The launches at the Aster Cancer Conclave 2024 mark a paradigm shift for cancer care in India. These initiatives—relating to precision medicine, collaborative research, and data-based treatment—have the potential to transform the oncology care landscape. With new patient-centred treatment models, increased cooperation on research and improved data reporting across the network, Aster aims to create new realities in which cancer treatment becomes not only more efficient, but also more available for the population of India.

The company, in the last 2.5 months, has alerted close to 252 million unique customers to these suspicious calls and has observed that there has been a 12% decline in the number of customers answering them. Six per cent of all calls on the Airtel network have been identified as spam calls, while 2% of all SMSes have also been identified as spam. Interestingly, it has been observed that a staggering 35% of the spammers have used landline telephones.

Additionally, customers in Delhi have received the maximum number of spam calls, followed by customers in Andhra Pradesh and Western Uttar Pradesh. Delhi is also where a maximum number of the spam calls have originated, followed by Mumbai and Karnataka. In terms of SMSes, the maximum number have originated in Gujarat followed by Kolkata and Uttar Pradesh and the maximum number of customers targeted have been from Mumbai, Chennai and Gujarat.

As per the trends, 76% of all spam calls have been targeted at male customers. Additionally, distinct differences have been noted in terms of spam call frequency across age demographics. Customers in the age bracket of 36-60 have received 48% of all spam calls, while those in the 26-35 age bracket have been the second-most targeted, accounting for 26% of spam calls. Approximately only 8% of the spam calls have landed in the handsets of senior citizens.

The company’s findings have also shed light on the hourly distribution of spam activity. Spam calls commence from 9 am onwards and gradually escalate in volume as the day progresses. The peak of spam activity is observed between noon and 3 pm, during which the highest concentration of spam calls occur. Moreover, there is a notable disparity in the frequency of spam calls between weekdays and weekends. The volume of these calls diminishes by around 40% on Sundays. Specifically, devices in the price range of 15,000 to 20,000 rupees are the recipients of approximately 22% of all spam calls.

By meticulously examining a multitude of parameters, the AI-driven system has been able to identify these unwanted intrusions in real-time with remarkable accuracy. This groundbreaking initiative has firmly established Airtel as the first service provider in India to offer a comprehensive solution to the growing menace of spam, setting new industry standards for inclusive security measures that prioritise the privacy and convenience of its vast customer base.

The Government of India (GoI) has allocated 10-digit numbers with the prefix 160 to for service and transactional calls. Customers can expect to receive calls from these 160-prefix series assigned to banks, mutual funds, insurance companies, stockbrokers, other financial institutions, corporates, enterprises, SMEs, big and small businesses used for making transactional and service calls.

Additionally, those customers who have not opted for Do-not-disturb (DND) and have subscribed to receiving promotional calls will continue to receive them from a 10-digit number with the prefix 140.

Organised by the Institute of Baking and Cake Art (IBCA) and MyBakersMart, the event showcases the exceptional talent of seasoned trainers, dedicated students, and skilled sugarcraft artists. Months of preparation culminate in this visual feast, offering visitors a glimpse into the boundless possibilities of sugar and fondant as mediums of art.

This Year’s Theme: A Celebration of Art :- In its golden jubilee year, the Cake Show presents “50 Years of Sweet Imagination”, with a theme celebrating artistic expression across diverse forms and cultures. The exhibition features 20 meticulously crafted cakes, each a masterpiece designed to captivate and inspire.

Highlights include:
● “The Enchanted Christmas Tree”: A 20+ foot tall marvel adorned with edible ornaments, marshmallows, and a working toy train around its base. This 2.8-ton beauty symbolizes festive joy.
● “Ram Mandir: A Sacred Tribute”: An 850-kilo masterpiece replicating intricate temple architecture with sugarcraft elements like lions, elephants, and Hanuman.
● “Ratatouille’s Culinary Charm”: A playful depiction of the beloved animated ratchef amidst a sugar kitchen filled with edible miniatures.
● “Dinosaur World”: An adventurous terrain featuring sugarcrafted dinosaurs,volcanic landscapes, and lush greenery.

From a sugar-built “Glass House Garden” to the “Kempegowda Legacy” celebrating Bangalore’s founder, each exhibit reflects hours of intricate craftsmanship by teams of talented artists, including celebrated names like Santanu, Mahesh, Purva, and Narmatha.

Experience the Magic :- Visitors of all ages will be mesmerized by the interplay of edible mediums, from fondant and gum paste to royal icing and food coloring. The Cake Show isn’t just a visual treat—it’s an invitation to dream, explore, and celebrate the spirit of artistry and teamwork. The 50th Annual Cake Show promises to be a spectacular milestone, continuing a legacy of innovation and inspiration.

Whether you’re an enthusiast of baking or simply a lover of beauty, this event is a must-visit. 13 Dec 2024 – 1 st Jan 2025, Palace Grounds, Time : 10 AM – 9 PM Join us in commemorating five decades of culinary artistry and creativity. Let’s make this golden jubilee a celebration to remember.

The film is presented by Bama Harish, directed by Pawan and produced by Padmavati. Tayavva is a story from the heart of rural India. It reflects the struggle of women and their strength. The storyline of the film is very much in line with the values ​​​​represented by Geetha Priya. Known for her dedication to bringing strong, meaningful characters to the screen, Geetha Priya brings a deep impact and authenticity to the lead role in the film.

“This film is close to my heart,” Geetha Priya shared at the film launch. “It is not just a story; it is the voice of every woman who strives to overcome challenges and make a mark in society. I am honoured to be a part of a project that stands for such an important cause,” she said.

Apart from acting, Geetha Priya has consistently used her platform for women’s rights and empowerment. Her involvement in programmes that support education and economic independence for women has made her a role model. With Taayavva, she has further cemented her commitment to bringing about change through art.

The shoot will be held over 25 days in beautiful rural locations. Taayavva promises to be a heart-warming narrative that showcases the strength and courage of women on screen. With Geetha Priya playing such an important role, audiences can expect an inspiring performance that will resonate with generations.

Taayavva is more than a film—it’s a movement, and Geetha Priya is taking it forward with so much love and determination.

The accomplishments were celebrated at a summit hosted at Mount Carmel College, also a Pledgemaker, with the Hon’ble Minister for Health & Family Welfare, Government of Karnataka, Shri Dinesh Gundu Rao, attending as the Chief Guest.

Her Highness Pramoda Devi Wadiyar said, “While collective action from organizations is needed, it is equally important for each one of us to individually commit to leading a healthier life. If all of us take personal steps towards health as individuals, it will result in healthier families and a healthier Bengaluru”.

Dr. Sudarshan Ballal, Chairman of Manipal Hospitals, supporting the cause said, “The focus on disease prevention and healthy living, the creation of wellness efforts rather than treating illness in the Arogya City approach, is vital for our society. I am impressed with the sense of responsibility and commitment shown by the many Pledgemakers. We need large numbers of organizations to join the movement and
make more collective impact.”

Dr. Nalini Saligram, Founder and CEO of Arogya World, remarked, “We commend our 2022 Pledgemakers for surpassing their collective goal. Improving the ealth of our people is a long journey, and we are thrilled to see the ground swell of momentum with the many new Pledgemakers all joining hands to make our beloved Bengaluru a healthier city.”

A process assurance report, capturing the collective efforts made by the Pledgemakers, was unveiled by Sattva Consulting. The report details the processes and achievements of the Pledgemakers towards promoting healthier lifestyles and disease prevention in the city. https://arogyacity.in/wp-content/uploads/2024/12/Arogya-City-Report.pdf

In addition, summit attendees also celebrated more than 30 new Pledgemakers who announced public pledges today, committing to improve the health of citizens in measurable ways, over the next two years. This collaborative movement, supported by strategic partners Arogya World, Rotary, and the Bangalore Political Action Committee (BPAC), aspires to transform Bengaluru into India’s first “Arogya City” – a
model city for health and wellness.

Corporates, NGOs, entrepreneurs, and educational institutions across the city have embraced this challenge, with supportive endorsements from government entities as well. Arogya World, the initiative’s secretariat, is now actively working to expand the movement, both in Bengaluru as well as by taking it to other cities with the support of new partners Catalyst 2030 and Indiaspora. A Playbook has been developed to guide other cities interested in implementing similar health-focused initiatives. https://arogyacity.in/wp-content/uploads/2024/12/Arogya-City-Playbook.pdf

The Arogya City movement aims to prevent and control NCDs, foster mental well-being, and leverage technology to create a healthier future. A key aspect is the public Pledges by a number of organizations, who voluntarily implement health projects throughout the city in two-year cycles. According to a 2021 World.

Economic Forum (WEF) whitepaper, 43% of Bengalureans suffer from obesity, and a staggering 65% do not engage in regular physical activity, underscoring the urgency of this initiative. In addition to health implications, NCDs significantly impact personal
financial stability and the city’s economic growth.

Mr. K Jairaj, IAS (Retd), serves as Chairman of the Advisory Committee for Arogya City Bengaluru, with project leadership provided by Archana Raaj from Arogya World. For the 2024-26 Pledgemakers, please see https://arogyacity.in/pledgemakers-2024-26/#
For the 2022-24 Pledgemakers please see https://arogyacity.in/pledgemakers-2022-24/ For more information, visit www.arogyacity.in for any query, please call Kriti on 0091 7506193435 or write to her on kriti@arogyaworld.org.

ಹಬ್ಬಗಳು ಡಿಸೆಂಬರ್ 5 ರಿಂದ 7 ರವರೆಗೆ ಆಡಿಷನ್‌ಗಳೊಂದಿಗೆ ಪ್ರಾರಂಭವಾಗುತ್ತವೆ, ಅಲ್ಲಿ ಮಹತ್ವಾಕಾಂಕ್ಷಿ ಸ್ಪರ್ಧಿಗಳು ಅಸ್ಕರ್ ಪ್ರಶಸ್ತಿಗಳನ್ನು ಪಡೆಯುವ ಭರವಸೆಯಲ್ಲಿ ತಮ್ಮ ಸಾಮರ್ಥ್ಯ, ಪ್ರತಿಭೆ ಮತ್ತು ಅದಮ್ಯ ಮೋಡಿಯನ್ನು ಪ್ರದರ್ಶಿಸುತ್ತಾರೆ. ಅಂತಿಮ ಬಹುಮಾನಗಳಿಗಾಗಿ ಅಂತಿಮ ಸ್ಪರ್ಧಿಗಳು ಸ್ಪರ್ಧಿಸುವುದರಿಂದ ಡಿಸೆಂಬರ್ 8 ರಂದು ನಡೆಯುವ ಗ್ರ್ಯಾಂಡ್ ಫಿನಾಲೆಯು ಸೊಬಗು, ಆತ್ಮವಿಶ್ವಾಸ ಮತ್ತು ಪ್ರದರ್ಶನದ ಬೆರಗುಗೊಳಿಸುವ ಪ್ರದರ್ಶನವಾಗಿದೆ. ಈ ವರ್ಷದ LuLu ಬ್ಯೂಟಿ ಫೆಸ್ಟ್ ಅನ್ನು ಹೆಮ್ಮೆಯಿಂದ ಪ್ರಖ್ಯಾತ ಬ್ರ್ಯಾಂಡ್‌ಗಳಾದ Pond’s, TRESemmé, ಫಿಯಾಮಾದಿಂದ ನಡೆಸಲ್ಪಡುತ್ತಿದೆ, ಮತ್ತು Yardley London, Enchanteur ಮತ್ತು Dermafique ಸಹಯೋಗದೊಂದಿಗೆ ನಗರದ ಪ್ರಮುಖ ಸೌಂದರ್ಯ ಕಾರ್ಯಕ್ರಮವಾಗಿ ತನ್ನ ಸ್ಥಾನಮಾನವನ್ನು ಮತ್ತಷ್ಟು ಗಟ್ಟಿಗೊಳಿಸಿದೆ. L’Oreal, Garnier, Maybelline, Max Factor, Mamaearth, Derma, WOW, Jeeves Herbal, ಮತ್ತು ಹೆಚ್ಚಿನವುಗಳನ್ನು ಒಳಗೊಂಡಂತೆ ಬಹು ಭಾಗವಹಿಸುವ ಬ್ರ್ಯಾಂಡ್‌ಗಳಿವೆ.

ಉತ್ಸಾಹವನ್ನು ಹೆಚ್ಚಿಸುವ ಮೂಲಕ, ಪ್ರತಿಷ್ಠಿತ ಲುಲು ಮ್ಯಾನ್ ಆಫ್ ದಿ ಇಯರ್ ಪ್ರಶಸ್ತಿಯನ್ನು ರಾಯಲ್ ಮಿರಾಜ್ ಪ್ರಾಯೋಜಿಸಲಿದೆ, ಆದರೆ ಲುಲು ಬ್ಯೂಟಿ ಕ್ವೀನ್ ಅನ್ನು ನಿವಿಯಾ ಕಿರೀಟವನ್ನು ಅಲಂಕರಿಸಲಿದ್ದಾರೆ, ಇದು ಸೌಂದರ್ಯದ ಜಗತ್ತಿನಲ್ಲಿ ಶ್ರೇಷ್ಠತೆ ಮತ್ತು ವೈವಿಧ್ಯತೆಯನ್ನು ಆಚರಿಸುವ ಈವೆಂಟ್‌ನ ಬದ್ಧತೆಯನ್ನು ಒತ್ತಿಹೇಳುತ್ತದೆ. ಲುಲು ನಿವಿಯಾ ಬ್ಯೂಟಿ ಕ್ವೀನ್ ಮತ್ತು ಲುಲು ರಾಯಲ್ ಮಿರಾಜ್ ಮ್ಯಾನ್ ಆಫ್ ದಿ ಇಯರ್ ಎರಡಕ್ಕೂ ದೊಡ್ಡ ಬಹುಮಾನವು ತಲಾ ₹ 1 ಲಕ್ಷದ ಗಣನೀಯ ನಗದು ಬಹುಮಾನವಾಗಿದ್ದು, ಸ್ಪರ್ಧೆಯನ್ನು ಇನ್ನಷ್ಟು ರೋಮಾಂಚನಕಾರಿ ಮತ್ತು ವಿಜೇತರಿಗೆ ಬಹುಮಾನ ನೀಡುತ್ತದೆ.

ಕಾರ್ಯಕ್ರಮದ ನಿರ್ದೇಶಕರಾಗಿ ಮುಂಚೂಣಿಯಲ್ಲಿರುವವರು ದಕ್ಷಿಣ ಭಾರತದ ಹೆಸರಾಂತ ನೃತ್ಯ ಸಂಯೋಜಕರಾದ ಶ್ರೀ. ಫಹೀಮ್ ರಾಜಾ, ಅವರ ಪರಿಣತಿ ಮತ್ತು ದೃಷ್ಟಿ ನಿಸ್ಸಂದೇಹವಾಗಿ ಈವೆಂಟ್ ಅನ್ನು ಭವ್ಯತೆ ಮತ್ತು ಚಮತ್ಕಾರದ ಹೊಸ ಎತ್ತರಕ್ಕೆ ಏರಿಸುತ್ತದೆ.

ಮುಖ್ಯ ಈವೆಂಟ್‌ಗೆ ಸಮಾನಾಂತರವಾಗಿ, ಲುಲು ಹೈಪರ್‌ಮಾರ್ಕೆಟ್ ಮತ್ತು ಫ್ಯಾಶನ್ ಸ್ಟೋರ್ ವ್ಯಾಪಕ ಶ್ರೇಣಿಯ ಸೌಂದರ್ಯ ಉತ್ಪನ್ನಗಳ ಮೇಲೆ 50% ವರೆಗೆ ರಿಯಾಯಿತಿಯನ್ನು ನೀಡಲಿದೆ, ಪಾಲ್ಗೊಳ್ಳುವವರಿಗೆ ಕೆಲವು ಚಿಲ್ಲರೆ ಚಿಕಿತ್ಸೆಯಲ್ಲಿ ತೊಡಗಿಸಿಕೊಳ್ಳಲು ಮತ್ತು ಅವರ ನೆಚ್ಚಿನ ಸೌಂದರ್ಯವರ್ಧಕಗಳು ಮತ್ತು ತ್ವಚೆಯ ಅಗತ್ಯ ವಸ್ತುಗಳನ್ನು ಸಂಗ್ರಹಿಸಲು ಪರಿಪೂರ್ಣ ಅವಕಾಶವನ್ನು ಒದಗಿಸುತ್ತದೆ.

ಅದರ ಆಕರ್ಷಕ ಶ್ರೇಣಿಯ ಸ್ಪರ್ಧೆಗಳು, ಸೆಲೆಬ್ರಿಟಿಗಳು ಮತ್ತು ಅಜೇಯ ಶಾಪಿಂಗ್ ಡೀಲ್‌ಗಳೊಂದಿಗೆ, ಲುಲು ಬ್ಯೂಟಿ ಫೆಸ್ಟ್ ಬೆಂಗಳೂರು 2024 ಸೌಂದರ್ಯ, ಸಬಲೀಕರಣ ಮತ್ತು ಸಮುದಾಯದ ನಿಜವಾದ ಆಚರಣೆಯಾಗಲು ಸಿದ್ಧವಾಗಿದೆ, ಇದು ನಗರ ಮತ್ತು ಹೊರಗಿನ ಸೌಂದರ್ಯ ಉತ್ಸಾಹಿಗಳನ್ನು ಸೆಳೆಯುತ್ತದೆ.

The festivities will kick off with auditions from December 5th to 7th, where aspiring contestants will showcase their poise, talent, and irresistible charm in the hopes of clinching the coveted titles. The grand finale on December 8th will be a dazzling display of elegance, confidence, and showmanship as the finalists compete for the ultimate prizes. This year’s LuLu Beauty Fest is proudly presented by renowned brands such as Pond’s, TRESemmé, powered by Fiama, and Yardley London, in association with Enchanteur and Dermafique, further cementing its status as the premier beauty event in the city. Also there are multiple participating Brands including L’Oreal, Garnier, Maybelline, Max Factor, Mamaearth, Derma, WOW, Jeeves Herbal, and more.

Adding to the excitement, the prestigious LuLu Man of the Year title will be sponsored by Royal Mirage, while the LuLu Beauty Queen will be crowned by Nivea, underscoring the event’s commitment to celebrating excellence and diversity in the world of beauty. The grand prize for both the LuLu Nivea Beauty Queen and LuLu Royal Mirage Man of the Year will be a substantial cash prize of ₹1 lakh each, making the competition even more thrilling and rewarding for the winners.

Leading the charge as the show director is the renowned South Indian choreographer, Mr. Faheem Raja, whose expertise, and vision will undoubtedly elevate the event to new heights of grandeur and spectacle.

Concurrent with the main event, the LuLu Hypermarket and Fashion Store will be offering up to 50% off on a wide range of beauty products, providing the perfect opportunity for attendees to indulge in some retail therapy and stock up on their favorite cosmetics and skincare essentials

With its captivating lineup of competitions, celebrity appearances, and unbeatable shopping deals, the LuLu Beauty Fest Bengaluru 2024 is poised to be a true celebration of beauty, empowerment, and community, drawing in beauty enthusiasts from across the city and beyond.

A Shared Memory is a sensory exploration of the small and unnoticed details that shape the charm of Bangalore’s cityscape. Inspired by rain-kissed trees, latticed jaali windows, and intricate architectural details that quietly narrate the city’s shared heritage, the installation evokes a sense of wonder for the hidden and familiar. The interplay of Rosso Collemandina’s rich textures with shifting light and shadows paints a story of fleeting yet timeless moments, inviting viewers to pause and reflect.

This installation reimagines marble—often associated with enduring permanence—into something unexpectedly dynamic and lively. Its intricately carved façade, combined with a rotating base, challenges the material’s weight and solidity, presenting it as light, playful, and ever-changing. The earthy richness of Rosso Collemandina becomes a canvas for shifting patterns reminiscent of sunlight filtering through due-laden foliage or the delicate tracery of jaali windows, embodying a sense of movement and vibrancy.

Regarding the installation, Rahul Maheshwari, Director of Marble Centre International, said, “At MCI, we believe that design has the power to transform perspectives. With A Shared Memory, we wanted to celebrate the layered beauty of Bengaluru—its architecture, memories, and soul. Rosso Collemandina was the perfect medium for this narrative, combining strength and elegance to bring the idea to life. We are thrilled to be part of Designuru’s journey to establish Bangalore as a global design hub.”

The architects behind A Shared Memory said “It’s fascinating how materials can evolve and interact with their surroundings to tell a story. Collaborating with Marble Centre International on A Shared Memory was an exciting opportunity to push the boundaries of what marble, traditionally seen as a heavy, permanent material, can represent. Rosso Collemandina’s deep, earthy tones and intricate textures allowed us to explore the delicate interplay of light, shadow, and movement, capturing the essence of Bengaluru’s cityscape.

This installation is a homage to the unnoticed details of the city, and through MCI’s craftsmanship, we’ve transformed the stone into something that feels both timeless and dynamic, much like the city itself. It’s a celebration of how architecture, design, and materials can collectively shape our perceptions and I am happy we get to showcase it at an esteemed event like Designuru 4.5”

Designuru 4.5 extends beyond installations, fostering dialogue and collaboration among industry leaders, architects, and artists. Take a moment. Pause, and let A Shared Memory guide your view of the cityscape’s ever-changing, ever-present beauty, a reminder that even the most enduring materials can tell stories of life and adaptability.